Communication World, the IABC monthly newsletter features a short piece on how work I have been doing within QBE to align internal communication around a common internal brand.
For details of the article, read here:
(Note -requires IABC membership to view)
http://www.iabc.com/cw/private/pdf/2007/GlobalPerspectives_2007_0304.pdf
The ABC of being an Accredited Business Communicator
The NSW Chapter of IABC ran an information session today for communication professionals considering becoming an accredited business communicator. This international qualification from IABC is the only one of its kind in the communication industry. Participants at the information session heard from three of Australia’s seven ABCs, Meryl David, Lorri Lennon and recently accredited Chapter President Simon Covill.
Earning the designation, “Accredited Business Communicator (ABC)” is the highest honour accorded by the International Association of Business Communicators and is awarded only after the applicant submits a professional portfolio and passes a rigorous 4.5 hour written and oral examination, demonstrating strong ethics and strategic and tactical abilities as a communicator.
Simon described the satisfaction of going through the accreditation process: “It’s a tough process but achievable! And the personal satisfaction of knowing you have reached a global standard in communication excellence is more than worth it.”
October is also Accreditation month. By signing up this month, you can be in the running for some great prizes – many of which will help you in your accreditation.
For additional information, visit the IABC website: www.iabc.com/abc
Management and communication style important engagement factor for Generation Y employees | From Weekend Reading 3
Melcrum reports that a recent study of young UK workers aged 18-24 shows that outdated management communication styles and lack of approachability are impediments to engagement. In addition, failing to involve employees is cited as a cause of cynicism.
http://www.internalcommshub.com/open/news/oldstyle.shtml?for_printing
A cautionary counter voice is emerging about over-reliance on Generational labeling. In an article in the 13 October AFR Boss Magazine, author Kate Crawford says “Generational groups are never natural entities; they are manufactured…most people resent being defined by generational stereotype”.
Good grammar a birthright according to Truss
In the Sydney Morning Herald, author of Eats, Shoots and Leaves Lynn Truss poses a clearly worded agument that everyone has the right to be taught grammar!
“It’s high time we insisted that the issue of literacy has nothing to do with class, and that it just cannot be bad for a person to be able to express himself in his own language. People need to know how their language works; they have a right to know how their language works…[followed by a plug for the book]
http://www.smh.com.au/articles/2006/10/11/1160246195650.html
Meaning Business 