Using the 5-step COMMS model for better outcomes – IABC Webinar

I am excited to be presenting to the IABC member community a webinar on the fundamentals of the COMMS plan model. This 60-minute session provides an introduction to how the model can be used to focus on outcomes rather than tactics when it comes to communication planning and incorporates the seven essential elements of an effective communication plan.

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IABC members are able to view a playback of the session on the IABC Professional Development portal.

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