Year: 2010

See you at the Melcrum Summit

The Melcrum Strategic Communication Management Summit is approaching on 15 and 16 September. With original chair Todd Montgomery called overseas, I am really excited to have been invited by Melcrum to chair day two of the Summit. The theme this year is “refocusing communication for a new business landscape”, and the lineup of guests on day two promises a breadth of experience in organisations facing different types of change. Iconic companies including Qantas, Integral Energy, Raytheon and AMP will present.

Are spin and authenticity mutually exclusive?

Find out from Paul Ritchie at IABC’s October 12 lunch event.

“Spin” is one of those polarising terms in communications. Still something of a dirty word, particularly outside public relations and topically so in the wash-up of the current Australian election, it is not always seen as the best way of describing what communication management sets out to deliver.

As someone who has fiercely advocated against “spin” within organisational and employee communication, I have to confess to not being crazy about the title of Paul Ritchie’s new book, “Stay on message: the spin doctor’s guide to effective and authentic communication”.

Rather than judging a book by by it’s cover, and recognising his extensive experience in small business, government and sports administration, I am looking forward to the timely chance to hear Paul talk about his ideas at the IABC October 12 gathering.

Paul has written a practical work that has some great ideas about authentic messages in the new media environment.

See you there.

More info at www.iabcnsw.com

Gold Quills, Networking and a little bit of magic



IABC NSW have announced three new events. Click on the headlines for details and bookings or visit iabcnsw.com for all events.

Unleashing creativity – lunch with Annalie Killian, AMP’s Catalyst for Magic
26 August
“In 2005 Annalie created the bi-annual AMPLIFY Innovation & Thought Leadership Festival, an event that draws edge-thinkers and change agents from all over the world to Sydney. AMPLIFY provides an immersive learning experience for all of AMP’s 3500 leaders and employees, customers and partners, and a growing public audience.”

Speakeasy – networking for communication professionals
16 September
A chance to meet other communicators, share experience and find out more about IABC.

Impact’s Tam Sandeman shares their Ford Gold Quill win and Toronto Conference highlights
24 September
“2010 Gold Quill winner Tam Sandeman will be guest speaker at a NSW Chapter lunch on 24 September. Tam will take us through her winning entry Driving a Great Result for Ford Australia. In addition she will share some of the major trends shared by business communicators at the IABC 2010 world conference in Toronto.”


IABC NSW is the local chapter of the International Association of Business Communicators, a global professional development organisation and network of over 15000 practitioners.

IABC launch new online member library – Discovery

IABC have just announced a new service for members providing access to resources in an online library of Knowledge Centre resources for a set annual fee.

As the volume of IABC resources has grown over recent years, it has been harder to find everything available to members – and harder to determine the value of member only resources.

IABC Discovery: “- Sent using Google Toolbar”